Cadbury tick so many boxes with this great video that it hurts!
Boxes highlighted in red for quick reference.
“Zingolo is the fourth Cadbury spot from Fallon London under the Glass and a Half Full Productions banner. It trumpets Cadbury’s long history of using cocoa beans from Ghana and its recent fair trade certification.
The spot is a promo for the track Zingolo and features Ghanaian musical artist Tinny, as well as the Ghana-based dance troupe High Spirits.
The Zingolo single is available on iTunes, with proceeds going to CARE, which funds education in Ghana’s cocoa growing communities.”
Good on ’em.
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